Have your Apple friends ever sent you a document made in Pages or Keynote? Fear not, it is actually easier to view the contents of either of these documents than it is to open something made by nearly any other office app.
Note that either of these procedures will work on any modern operating system whether it runs Windows, OS X, Linux, or something else. Continue Reading →
Everyone is familiar with Google on a personal level, but as a website owner we must go beyond the services we’re familiar with and take advantage of a host of new (to us) services designed to help us promote, monetize, and gauge the effectiveness of our websites. These 5 services are products that you’ve probably never used in a professional way until building your own websites, but if you ask any experienced website owner you’ll quickly learn that they are more valuable than just about anything else Google offers. Continue Reading →
A lot has been said lately about the impact of speed on search engine rankings. The bottom line is that slow sites will not only lose visitors who are impatient, but they will lose position on Google and other search engines as well.
A really good website, one with little overhead in terms of images and other media and a great host, can often get their load times down to 1 or 2 seconds. Most good blogs, by the time social plugins and other add-ons are accounted for, will take around 4 – 5 seconds to load. Anything slower than 10 seconds and your readers are long gone.
So how fast is your website? Using a stopwatch and clicking “Go” in your browser isn’t a good way to tell (I actually had somebody tell me this week that this is what they do). Instead, use one of these 3 tools to really know how fast your website goes and, more importantly, what you can do to improve it. Continue Reading →
Proper redirects are important. Failure to use them will mean search engines such as Google will either see your site twice, or, they might not see it at all either of which can dramatically reduce your search engine ranking.
Redirects are what happens when you type in the address of one website and, before you know it, a different address for the site appears in your address bar. Every time you click a short link in Twitter or Facebook, you type www where it isn’t needed or don’t type www where it is needed, or just plain get transferred from one page to another you are using a redirect.